Case Study:

Facebook

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Job Scope

Content

Date/Duration

Since early 2017

Brief/Objectives

To create case studies, blog content and infographics that motivates businesses to grow with Facebook marketing.

Solution

Our talented content marketing team takes an editorial approach to help craft powerful stories and reinforce the value of Facebook to existing and potential customers. Mutant’s Strong writing and editing has successfully made complex, technical concepts easier to digest for diverse audiences in a clear and concise manner. Beyond that, we’ve brought a consistent and scalable approach to workflow, which enables us to manage multiple cross-functional projects and work streams end-to-end. And, as part of ongoing feedback gathering, we ensure any content created is truly effective.

Results

In 2020, Mutant created several top-performing content pieces, including success stories, blogs and whitepapers for Facebook in the region. Mutant was named Facebook’s Preferred APAC GBM Marketing Supplier for Content Strategy and Editorial work, formalising a four year-long relationship that has grown from strength-to-strength.
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