Acclaimed entrepreneur Harry Dewhirst invests in the growing PR and content marketing agency, joining the board of directors as Non-Executive Chairman.
Mutant Communications has received investment from acclaimed entrepreneur and media executive Harry Dewhirst, who now takes stake in the company. The funding is set to propel the Singapore-based PR and content marketing agency’s expansion in 2015.
Mutant will expand its specialised public relations, content marketing and digital teams with the investment, to provide even more robust, quality services for current and potential clients. To kick-start its growth strategy, the agency appointed former Human Resources editor Rebecca Lewis as Account Director of its HR and recruitment practice.
Dewhirst’s investment sees him joining the board of directors as Non-Executive Chairman, where he will be involved in the company’s business strategy and growth plans.
“Mutant has been going from strength to strength since its launch, and has a proven track record of achieving real results for clients,” says Dewhirst. “I am impressed by its strong blend of industry expertise and talented approach to PR and content, which has set it up for impressive growth. It’s a privilege to be involved in the next chapter of Mutant.”
A successful entrepreneur and seasoned investor, Dewhirst co-founded advertising technology firms Amobee and RingRing Media. Amobee was acquired by Singtel for US$321 million in 2012. He is President of global big data and advertising technology firm, BlisMedia.
Moving ahead, Mutant is focused on expanding its three practices – HR and recruitment; luxury, lifestyle and events; and media and technology.
The company is planning to grow to a team of 20 this year and will expand its clientele in those specific industries. The agency specialises in building brand profiles for targeted audiences through media and online content campaigns, with a strong focus on developing brands as thought leaders in their fields.
“Harry’s investment places us in a fantastic position to expand our team of experts and offerings for specialised industries,” says Joseph Barratt, founder and Managing Director of Mutant Communications.
“Combining our PR and content expertise with a growing market position and Harry’s experience in developing global companies, Mutant is positioned for strong growth in the coming years.”
Mutant Communications specialises in highly-tailored public relations, content marketing and digital campaigns. Since its founding in 2012, the agency has experienced record growth and has developed a committed team of consultants who have helped establish an extensive portfolio of local and international clients. Its clients include Exhale, Monster.com, font talent, BlisMedia, Brilliant Basics, Singapore Yacht Show, Magners International Comedy Festival and New Zealand Trade and Enterprise.
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