So, what now?
As the circuit breaker eases and the economy progressively restarts,
we will find ourselves adjusting to a new normal.
While everything won't return to the way it was, there are some things that won’t change. Your customers need you, more now than before. A recent study found that most customers want brands to be vocal about their efforts to address the challenges brought about by Covid-19.
Let’s keep the momentum going. We’re here to help.
Below is a bit more about how we helped local brewery Trouble Brewing become a D2C business practically overnight:
Rolling out eCommerce in
On 26 March 2020 when the Singapore government closed bars across the country in light of COVID-19, local brewery Trouble Brewing had, well… some trouble brewing. Bars being closed meant not many venues were going to be ordering beer.
It was time to change tact from B2B - and fast.
How did we do it?
Within 24 hours, Mutant helped Trouble Brewing establish an online D2C business, creating the entire digital strategy to push this new avenue and get orders in the door.
The people might be stuck inside, but they still want their beer!